Tag Archives: SEO

Mobile Optimization: 12 Best Practices for the Mobile-First Era

Be a Featured Snippet Optimization Expert! “If you’re an SEO and you’re not optimizing for Featured Snippets then you’re missing out on a ton of organic traffic from Google. With this tool you’ll become a Featured Snippet Optimization expert.” -Jim Boykin, Internet Marketing Ninjas Google’s mobile–first index is here. Now, more than ever, it’s essential to make […]

9 Link Building Resources That’ll Increase Your Search Rankings

Home » Blog » SEO » 9 Link Building Resources That’ll Increase Your Search Rankings Question: Which would you rather have — more organic traffic or better rankings? It’s a trick question for most of us — we’d actually rather have both. That’s because we know that both search engine metrics can make a huge difference in our businesses. As you probably […]

The 10 Most Important SEO Tips You Need to Know

A lot has changed in the world of search engine optimization. However, certain fundamental principles remain unchanged. For example, targeting keywords with the sole intent of improving organic rankings no longer works with search engines, but keywords are still essential. Beyond getting SEO juice, keywords reveal a lot more about users and what they’re struggling with. […]

seo white hat

What negative SEO is and is not

Definitions Positive SEO under this broader view would be any tactic performed with the intent to positively impact rankings for a uniform resource locator (URL), and possibly its host domain, by manipulating a variable within the links, content or user signals areas. Negative SEO would be any tactic performed with the intent to negatively impact […]

SEO tips

SEO Keywords: How Better Keyword Research Gets You Better Results

What Are SEO Keywords? Your SEO keywords are the key words and phrases in your web content that make it possible for people to find your site via search engines. A website that is well optimized for search engines “speaks the same language” as its potential visitor base with keywords for SEO that help connect searchers to […]

Content Marketing vs. Native Advertising: Which Is More Effective on Social?

5 Lessons From the Best Example of Content Marketing Ever

  Marketers sometimes say things to me like, “Well, nobody in our industry is doing that kind of robust content marketing, so why should we start?” Here’s the deal. Your industry doesn’t matter. What matters is that big companies are embracing big content, and in so doing they are changing the expectations of YOUR customers, whether […]

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